The call you miss on the roof is the job the next roofer gets
Roofing jobs still start with a phone call. In the Roofing Contractor 2025 Homeowner Roofing Survey, 60% of homeowners said they prefer to be contacted by phone. But you can't answer from a pitch, from a crawl space or from behind the wheel, and a homeowner with water coming through the ceiling doesn't wait for a callback. In a CallRail survey of 1,000 U.S. consumers, 82% said they'd call a competitor if a business didn't answer.
Taylor, the AI receptionist from AI Bot Store, is built for that gap. She answers the calls you miss, 24 hours a day, takes a complete message, and emails you the lead the moment the call ends.
What happens when a homeowner calls
You keep your number. You forward the calls you don't pick up to Taylor's local number with one code on your cell (Verizon, AT&T, T-Mobile and most other carriers). When a call comes in that you can't take, Taylor answers with your company's name and gets:
- the caller's full name
- a callback number, read back to confirm it
- their email and the property address
- what they need, whether it's a leak, storm damage, an estimate or an insurance claim, and how urgent it is
She works out who's calling, too: a new customer, an existing customer, a supplier, an insurance adjuster, someone looking for work or a salesperson. Urgent jobs are flagged. Robocalls and spam get a polite goodbye and never become leads. If the caller speaks Spanish, Taylor carries on in Spanish, and your lead still arrives in English.
What lands in your inbox
Right after the call, you get an email with a one-line summary, the caller's details and three buttons: Call back, Text them back (a ready-to-send text from your own phone) and Open the call. If someone hangs up before leaving a message, you still get their number. Every call and its transcript is in your dashboard, where your office staff can have their own logins.
Callers who leave their email also get a thank-you from your company right after the call, with the links you choose, like your website or a page to request an estimate.
Leads that actually make it into your CRM
Answering the phone is only half the job. The other half is getting the lead into the system your office works from. In one roofing company's calls over about ten months, 61% of callers asking for roofing work had no matching record in its CRM. Of the leads that were entered and reached an outcome, 58% closed. The leads were good; most of them just never got entered.
If you run on JobNimbus, Taylor closes that gap for you. New callers become JobNimbus contacts in the workflow, status and lead source you pick, with a note on why they called. Existing customers are matched by phone number and get the note on their record instead of a duplicate. Suppliers, insurance companies, salespeople and job seekers stay out of your CRM.
What it costs
- $300 a month, one plan, every feature
- 1,000 call minutes included each billing month; extra minutes are $0.25 each
- No setup fee, no contract, cancel anytime
- 14-Day Satisfaction Guarantee: not satisfied in your first 14 days? Ask, and you get back everything you've paid
For comparison, the median U.S. receptionist earns $38,010 a year before taxes and benefits, and live answering services commonly bill by the minute or by the call. At the average roof replacement price of about $9,608, one or two recovered jobs a year cover Taylor's cost for the year.
What Taylor doesn't do
Taylor takes the message; your team closes the job. She doesn't quote prices, book appointments or transfer calls to a person, so callers never hear a price or a promise you didn't make. Each receptionist answers up to 5 calls at the same time and up to 150 calls a day.
Hear her for yourself
Talk to her right now, no form: tap Talk to ACME Roof Pros in the corner of this page and talk to her in your browser. She answers for Acme Roof Pros, a pretend roofing company, so talk like one of your customers would: report a leak, ask for an estimate, or call as an adjuster.
Want the lead email too? Enter your cell and email on the AI Bot Store demo page, then call the demo line at (252) 483-6765 from that phone. Shortly after you hang up, the lead email lands in your inbox, exactly the way an owner gets it.
See how Taylor works · Pricing · Taylor for roofing companies